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Total Telecom: App downloads to reach 98 billion by 2015
Berg Insight predicts application store revenues to rise to €8.8 billion over next four years.
Annual mobile application downloads are forecast to grow by 56.6% per year to reach 98 billion worldwide in 2015, predicted Berg Insight on Friday.
The research firm said the growth will continue to be driven by smartphones, which will account for 70% of all handsets sold in 2015. 62% of the 98 billion apps will be downloaded to iOS and Android devices, with Windows Phone completing the top three.
However, Berg Insight does not expect revenue growth to keep pace with download volumes. The company predicted total app revenues will grow by 40.7% per year to €8.8 billion by the same date, from €1.6 billion in 2010.
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